{"id":4853,"date":"2023-02-16T21:46:20","date_gmt":"2023-02-16T21:46:20","guid":{"rendered":"https:\/\/retainiq.io\/?page_id=4853"},"modified":"2023-03-14T19:23:19","modified_gmt":"2023-03-14T19:23:19","slug":"weather","status":"publish","type":"page","link":"https:\/\/retainiq.io\/blog\/weather\/","title":{"rendered":"Weather"},"content":{"rendered":"<p>Push weather specific messages and Emails to target shoppers hyper-relevantly.<\/p>\n<p>Enhance the relevance and impact of your next campaign by incorporating weather-specific elements, such as content and images, that align with your audience&#8217;s current conditions and motivate them to take action.<\/p>\n<p>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/ik.imagekit.io\/retainiq\/New_Website\/Weather\/Logo_Row_-_Weather_JU_kfBtrV.png?ik-sdk-version=javascript-1.4.3&amp;updatedAt=1676549657488\" title=\"\" alt=\"\" loading=\"lazy\" \/><br \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/ik.imagekit.io\/retainiq\/New_Website\/Weather\/Weather_Main_4x_4UGp2wZlG.png?ik-sdk-version=javascript-1.4.3&amp;updatedAt=1676612805334\" title=\"\" alt=\"\" loading=\"lazy\" \/><br \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/retainiq.io\/blog\/wp-content\/uploads\/2023\/01\/wwwwRetain-Iq-Icons.svg\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n<h2>Include weather-based product suggestions or content in your SMSes and Emails.<\/h2>\n<p>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/retainiq.io\/blog\/wp-content\/uploads\/2023\/01\/wwwwRetain-Iq-Icons.svg\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n<h2>Automate using decision engine to trigger weather-relevant Emails and SMSes based on the location of your shoppers.<\/h2>\n<p>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/retainiq.io\/blog\/wp-content\/uploads\/2023\/01\/wwwwRetain-Iq-Icons.svg\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n<h2>Make shoppers engage more by dynamically changing CTAs and be more contextually relevant.<\/h2>\n<h2> Capitalize Weather Of Your Shoppers<\/h2>\n<p>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/ik.imagekit.io\/retainiq\/New_Website\/Weather\/Weather_Email_-_Desktop_n-vpAy3uC.png?ik-sdk-version=javascript-1.4.3&amp;updatedAt=1676549667618\" title=\"\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n<h2> Capitalize Weather Of Your Shoppers<\/h2>\n<p>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1165\" height=\"6734\" src=\"https:\/\/retainiq.io\/blog\/wp-content\/uploads\/2023\/02\/Weather-Email-Mobile.png\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/retainiq.io\/blog\/wp-content\/uploads\/2023\/02\/Weather-Email-Mobile.png 1165w, https:\/\/retainiq.io\/blog\/wp-content\/uploads\/2023\/02\/Weather-Email-Mobile-52x300.png 52w, https:\/\/retainiq.io\/blog\/wp-content\/uploads\/2023\/02\/Weather-Email-Mobile-177x1024.png 177w, https:\/\/retainiq.io\/blog\/wp-content\/uploads\/2023\/02\/Weather-Email-Mobile-768x4439.png 768w\" sizes=\"(max-width: 1165px) 100vw, 1165px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n<h2>Get Them Prepared For What\u2019s Around<\/h2>\n<p>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/ik.imagekit.io\/retainiq\/New_Website\/Weather\/Weather_SMS_-_Desktop_D85bUqSOF.png?ik-sdk-version=javascript-1.4.3&amp;updatedAt=1676549664809\" title=\"\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n<h2>Get Them Prepared For What\u2019s Around<\/h2>\n<p>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"2859\" height=\"8464\" src=\"https:\/\/retainiq.io\/blog\/wp-content\/uploads\/2023\/02\/Weather-SMS-Mobile.png\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/retainiq.io\/blog\/wp-content\/uploads\/2023\/02\/Weather-SMS-Mobile.png 2859w, https:\/\/retainiq.io\/blog\/wp-content\/uploads\/2023\/02\/Weather-SMS-Mobile-101x300.png 101w, https:\/\/retainiq.io\/blog\/wp-content\/uploads\/2023\/02\/Weather-SMS-Mobile-346x1024.png 346w, https:\/\/retainiq.io\/blog\/wp-content\/uploads\/2023\/02\/Weather-SMS-Mobile-768x2274.png 768w, https:\/\/retainiq.io\/blog\/wp-content\/uploads\/2023\/02\/Weather-SMS-Mobile-519x1536.png 519w, https:\/\/retainiq.io\/blog\/wp-content\/uploads\/2023\/02\/Weather-SMS-Mobile-692x2048.png 692w\" sizes=\"(max-width: 2859px) 100vw, 2859px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n<h2>How can you benefit from Weather Based Targeting?<\/h2>\n<h2>Increased <br \/>relevance<\/h2>\n<p>By tailoring content and images to the recipient&#8217;s current weather conditions, the email will be more relevant and likely to grab their attention.<\/p>\n<p>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/ik.imagekit.io\/retainiq\/New_Website\/Weather\/Winter_Desktop_aUw_rC_Ul.png?ik-sdk-version=javascript-1.4.3&amp;updatedAt=1676549663045\" title=\"\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n<h2>Improved <br \/>engagement<\/h2>\n<p>Emails and SMSes that are personalized to the recipient&#8217;s weather conditions lead to higher open and click-through rates.<\/p>\n<p>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/ik.imagekit.io\/retainiq\/New_Website\/Weather\/Weather_-_Hot_IlFNAzzPm.png?ik-sdk-version=javascript-1.4.3&amp;updatedAt=1676613078967\" title=\"\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n<h2>Increased <br \/>conversions<\/h2>\n<p>By providing weather-relevant offers and promotions, you can capitalize on the current conditions and increase the chances of conversions and sales.<\/p>\n<p>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/ik.imagekit.io\/retainiq\/New_Website\/Weather\/Summer_Desktop_dEhErmI0hX.png?ik-sdk-version=javascript-1.4.3&amp;updatedAt=1676549661213\" title=\"\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n<h2>Better targeting<\/h2>\n<p>By using weather data, you can also target and segment your audience, making your email campaigns more effective and efficient.<\/p>\n<p>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/ik.imagekit.io\/retainiq\/New_Website\/Weather\/Winter_SMS_P43sriXqY.png?ik-sdk-version=javascript-1.4.3&amp;updatedAt=1676549660619\" title=\"\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n<h2>Translate Weather into opportunity.<\/h2>\n<p>Try First Campaign For Free \u2022 No Credit Card Required<\/p>\n<p>Make your shoppers want to hear from you again.<\/p>\n<p>Try First Campaign For Free \u2022 No Credit Card Required<\/p>\n<p>Make your shoppers want to hear from you again.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Push weather specific messages and Emails to target shoppers hyper-relevantly. Enhance the relevance and impact of your next campaign by incorporating weather-specific elements, such as content and images, that align with your audience&#8217;s current conditions and motivate them to take action. Include weather-based product suggestions or content in your SMSes and Emails. Automate using decision [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Weather | RetainIQ<\/title>\n<meta name=\"description\" content=\"Enhance relevance and impact of your next campaign by incorporating weather-specific elements that align with your audience and motivate them to take action.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/retainiq.io\/blog\/weather\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Weather | RetainIQ\" \/>\n<meta property=\"og:description\" content=\"Enhance relevance and impact of your next campaign by incorporating weather-specific elements that align with your audience and motivate them to take action.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/retainiq.io\/blog\/weather\/\" \/>\n<meta property=\"og:site_name\" content=\"RetainIQ\" \/>\n<meta property=\"article:modified_time\" content=\"2023-03-14T19:23:19+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ik.imagekit.io\/retainiq\/New_Website\/Weather\/Logo_Row_-_Weather_JU_kfBtrV.png?ik-sdk-version=javascript-1.4.3&amp;updatedAt=1676549657488\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/retainiq.io\/blog\/weather\/\",\"url\":\"https:\/\/retainiq.io\/blog\/weather\/\",\"name\":\"Weather | RetainIQ\",\"isPartOf\":{\"@id\":\"https:\/\/retainiq.io\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/retainiq.io\/blog\/weather\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/retainiq.io\/blog\/weather\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/ik.imagekit.io\/retainiq\/New_Website\/Weather\/Logo_Row_-_Weather_JU_kfBtrV.png?ik-sdk-version=javascript-1.4.3&amp;updatedAt=1676549657488\",\"datePublished\":\"2023-02-16T21:46:20+00:00\",\"dateModified\":\"2023-03-14T19:23:19+00:00\",\"description\":\"Enhance relevance and impact of your next campaign by incorporating weather-specific elements that align with your audience and motivate them to take action.\",\"breadcrumb\":{\"@id\":\"https:\/\/retainiq.io\/blog\/weather\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/retainiq.io\/blog\/weather\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/retainiq.io\/blog\/weather\/#primaryimage\",\"url\":\"https:\/\/ik.imagekit.io\/retainiq\/New_Website\/Weather\/Logo_Row_-_Weather_JU_kfBtrV.png?ik-sdk-version=javascript-1.4.3&amp;updatedAt=1676549657488\",\"contentUrl\":\"https:\/\/ik.imagekit.io\/retainiq\/New_Website\/Weather\/Logo_Row_-_Weather_JU_kfBtrV.png?ik-sdk-version=javascript-1.4.3&amp;updatedAt=1676549657488\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/retainiq.io\/blog\/weather\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/retainiq.io\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Weather\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/retainiq.io\/blog\/#website\",\"url\":\"https:\/\/retainiq.io\/blog\/\",\"name\":\"RetainIQ\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/retainiq.io\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Weather | RetainIQ","description":"Enhance relevance and impact of your next campaign by incorporating weather-specific elements that align with your audience and motivate them to take action.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/retainiq.io\/blog\/weather\/","og_locale":"en_US","og_type":"article","og_title":"Weather | RetainIQ","og_description":"Enhance relevance and impact of your next campaign by incorporating weather-specific elements that align with your audience and motivate them to take action.","og_url":"https:\/\/retainiq.io\/blog\/weather\/","og_site_name":"RetainIQ","article_modified_time":"2023-03-14T19:23:19+00:00","og_image":[{"url":"https:\/\/ik.imagekit.io\/retainiq\/New_Website\/Weather\/Logo_Row_-_Weather_JU_kfBtrV.png?ik-sdk-version=javascript-1.4.3&amp;updatedAt=1676549657488"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/retainiq.io\/blog\/weather\/","url":"https:\/\/retainiq.io\/blog\/weather\/","name":"Weather | RetainIQ","isPartOf":{"@id":"https:\/\/retainiq.io\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/retainiq.io\/blog\/weather\/#primaryimage"},"image":{"@id":"https:\/\/retainiq.io\/blog\/weather\/#primaryimage"},"thumbnailUrl":"https:\/\/ik.imagekit.io\/retainiq\/New_Website\/Weather\/Logo_Row_-_Weather_JU_kfBtrV.png?ik-sdk-version=javascript-1.4.3&amp;updatedAt=1676549657488","datePublished":"2023-02-16T21:46:20+00:00","dateModified":"2023-03-14T19:23:19+00:00","description":"Enhance relevance and impact of your next campaign by incorporating weather-specific elements that align with your audience and motivate them to take action.","breadcrumb":{"@id":"https:\/\/retainiq.io\/blog\/weather\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/retainiq.io\/blog\/weather\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/retainiq.io\/blog\/weather\/#primaryimage","url":"https:\/\/ik.imagekit.io\/retainiq\/New_Website\/Weather\/Logo_Row_-_Weather_JU_kfBtrV.png?ik-sdk-version=javascript-1.4.3&amp;updatedAt=1676549657488","contentUrl":"https:\/\/ik.imagekit.io\/retainiq\/New_Website\/Weather\/Logo_Row_-_Weather_JU_kfBtrV.png?ik-sdk-version=javascript-1.4.3&amp;updatedAt=1676549657488"},{"@type":"BreadcrumbList","@id":"https:\/\/retainiq.io\/blog\/weather\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/retainiq.io\/blog\/"},{"@type":"ListItem","position":2,"name":"Weather"}]},{"@type":"WebSite","@id":"https:\/\/retainiq.io\/blog\/#website","url":"https:\/\/retainiq.io\/blog\/","name":"RetainIQ","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/retainiq.io\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/retainiq.io\/blog\/wp-json\/wp\/v2\/pages\/4853"}],"collection":[{"href":"https:\/\/retainiq.io\/blog\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/retainiq.io\/blog\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/retainiq.io\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/retainiq.io\/blog\/wp-json\/wp\/v2\/comments?post=4853"}],"version-history":[{"count":26,"href":"https:\/\/retainiq.io\/blog\/wp-json\/wp\/v2\/pages\/4853\/revisions"}],"predecessor-version":[{"id":5592,"href":"https:\/\/retainiq.io\/blog\/wp-json\/wp\/v2\/pages\/4853\/revisions\/5592"}],"wp:attachment":[{"href":"https:\/\/retainiq.io\/blog\/wp-json\/wp\/v2\/media?parent=4853"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}